Broadtower is the nation’s leading independent marketer of traditional and asset based long term care products to successful financial and insurance professionals. Mr. Anderson brings with him numerous years of experience, extensive industry knowledge and a true passion for Long Term Care – his efforts deliver exceptional results for Broadtower’s distribution partners. Matt’s career in financial services began in 2004, specializing in Long Term Care Insurance over the past 5 years. He has been with CPS Insurance Services, Newport Beach, where he is the head of the Long Term Care Insurance department overseeing department sales, marketing, affiliate recruitment, agent training, and partner relationships. Matt’s ability to disseminate knowledge to others is one of the qualities which make him a perfect fit for the Broadtower team. He excels at turning complex ideas and concepts into digestible vignettes easily remembered and retold by those he works with. Matt hopes to help grow Broadtower’s market share within the LTCi space, while continuing to educate and work with members on how they can increase profitability by incorporating LTCi into their practice.
“Matt’s ambition and contributions to the company have been invaluable, embodying our vision of an ideal leader,” said Andy Holden, CEO of Broadtower Insurance Solutions Inc. “We look forward to the future and many great achievements with Matt as a member of our team.”
“I’ve always enjoyed telling a good story, and fortunately the time couldn’t be better, from an opportunity perspective, to tell the Long Term Care story,” said Anderson. “Broadtower enhances that story; making it more attractive and appealing to the entire LTCi audience.”